“STAGECOACH” – California’s Country Music Festival, produced by Goldenvoice, reached new heights in 2018, setting a NEW attendance record of 75,000+ people! Florida Georgia Line, Keith Urban and Garth Brooks headlined the THREE-DAY music festival at the Empire Polo Grounds, along with Lee Brice, Brett Young, Jake Owen, Kelsea Ballerini, Chris Lane, Kacey Musgraves, Morgan Evans, Runaway June, CB30 and many more!
(Runaway June performs the Toyota Music Den at STAGECOACH)
The energy that is reflected both on and off the stage at STAGECOACH is truly amazing! It’s a combination of the passion, the emotions, the lyrics and the music. Even the artists performing are taken back by the sights and sounds, evident during almost every set throughout the festival. I personally experienced Lee Brice and Runaway June taking a moment to pause and take in the electric vibes that fans were giving back! It’s a feeling that can’t be defined, it’s the beauty of country music.
Coachella isn’t the only Indio-based festival with special guests, as Florida Georgia Line cruised in Friday night with R&B singer Jason Derulo and Mason Ramsey, the 11-year old Walmart Yodeling Boy, who just signed a record deal with Atlantic Records and Nashville-based Big Loud Records. He just released his first single titled “Famous”, which is a great song!
There were two very notable off-site events during Stagecoach Weekend that drew interest from artists, influencers, brands and celebrities.
(H2O+ Beauty Oasis at Zenyara Estate)
Friday afternoon (plus Friday evening and Saturday day/night – April 27-28th), H2O+ Beauty hosted an event at the stunning Zenyara Estate, just down the road from the festival. While these events are not affiliated with Goldenvoice and/or the festival, it gives attendees an opportunity to mix, mingle, network and see some intimate performances by some of their favorite country music artists. Kassi Ashton (who collaborated with Keith Urban on the song “Drop Top” on Keith’s new Graffiti U album), Ashley Campbell (daughter of Glen Campbell), Kelsea Ballerini (a special CMA Songwriters Series appearance), Temecula Road and CB30 were some of the top name country acts to perform at the H2O+ Beauty Oasis at Zenyara. H2O+ Beauty creates collections with specific skincare benefits to help women of any age or skin type achieve a healthy, radiant and youthful complexion. Bachelor Nation’s Amanda Stanton and Becca Tilley were among those seen taking in the sunshine and festivities at Zenyara. FabFitFun and D I F F Eyewear were additional sponsors with interactive booths and giveaways on site.
Follow H2O+ Beauty | IG: @h2oplususa
Follow FabFitFun | IG: @fabfitfun
Follow D I F F Eyewear | IG: @diffeyewear
(Kassi Ashton at H2O+ Beauty Oasis at Zenyara)
On Saturday afternoon (April 28th), I went off-road to experience “100 Years of Chevy Trucks” at the Boots On Stage 3rd Annual Shindig, In The Desert Presented by Chevrolet. Celebs such as Brandi Cyrus, Olivia Culpo, Kellan Lutz, Audrina Patridge and Ryan Cabrera were spotted enjoying live performances by country music star Tyler Rich and Dee Jay Silver, one of the biggest dj-producers in country music.
VIP took a break from the music for a little adrenaline rush as they experienced an off-road obstacle course featuring Chevy’s Colorado ZR2. Professional drivers took guests on an exhilarating trail ride on Chevy’s 17-foot tall “metal mountain” to show off the vehicle’s off-road features. Attendees also enjoyed an authentic southern BBQ, tailgating, games, a mobile denim bar featuring customizable denim festival attire, and much more.
Boots On Stage, a leader in country music marketing, continues to feature some of the biggest acts in the industry, as well as identify and work with emerging artists. The event partnership between Chevrolet and country music insiders Boots On Stage is another example of the car brand’s long standing relationship with music and entertainment industries.
Follow Boots on Stage | IG: @bootsonstage
Follow Chevrolet | IG: @chevrolet
(Tyler Rich at Boots on Stage “100 Years of Chevy Trucks”)
For additional photos and videos, visit @mrgarris1 on Instagram!